Engage your customers with a platform that enables true personalization
Our Customer DNA creates advanced customer data profiles that are more sophisticated than standard CRM data to provide more than a Single Customer View (SCV). Rich and contextual information is populated per customer, enabling you to run campaigns that are truly personalized including unstructured and structured data from internal and external sources. Customer DNA is key to delivering true 1-to-1 personalized experiences and creating more intelligent customer engagements.
A CDP that empowers marketers to master customer experience at scale
Leveraging a single customer view, our intuitive User Interface (UI) gives you the power to manage your campaigns on a single platform without raising multiple IT service requests.
Effortlessly scale your activity and see results in real-time with an integrated dashboard. Respond to customers’ key life events and behavioral changes instantly with triggered omnichannel experiences.
And precision targeting lets you focus on customers who are most likely to convert, so you’ll waste less ad spend.
Use big data to create beautiful customer engagements
Our Intelligent Engagement Platform offers much more than basic CDP data functionalities. You can develop a deeper understanding of your customers with Customer DNA that doesn’t just provide segmentation, but truly individualized data profiles. Powered by AI, our Opportunity Index recommends the next-best-action to maximize conversions, delighting your customers with individualized experiences. Meaning you engage with more customers from awareness to advocacy, providing the best customer experience at each stage of their journey.
HOSPITALITY
Supercharging the Guest Experience at One
of the Largest Integrated Global Resorts
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SURVEY
Drive data-led insurance experiences with an CDP
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Industry Recognition
Forrester recognizes NGDATA as going above the standard CDP capabilities by offering customer analytics that create competitive differentiation for businesses, categorizing NGDATA’s platform as a ‘Customer-analytics-focused CDP’.
“NGDATA’s Intelligent Engagement Platform is Certified as a RealCDP and meets all core CDP requirements and supports enhanced CDP capabilities and best practices.”
David Raab – CDP Institute
“NGDATA helps us to accelerate our digital transformation and to develop best-in-class customer insights to drive our business, and this for 5 years already.”
Geert Van Mol
Chief Digital Officer, Belfius