customer success story
F&M Trust Bank using IEP saw a 31.3% conversion rate among new checking customers targeted for direct deposit enrollment.
Built for financial institutions that compete on relationships
We turn the data you already have into explainable, actionable intelligence, helping banks and credit unions retain relationships, grow deposits, identify the next best opportunity and personalize every interaction.
We serve
Community & regional banks
Your relationships have always been the differentiator. But digital convenience put distance between you and your customers. They can reroute a direct deposit, drain a balance and open an account elsewhere before anyone notices. We give you back what the branch manager used to know, at the scale of your whole book.
Deposit primacy
Identify which customers you can win as their primary bank, and defend the ones you already have.
Churn prevention
“Smoke detector” that flags at-risk relationships early, with the reasons in plain language.
Relationship manager enablement
Route high-value moments and insights to the right banker with the context to act.
Cross-sell that fits
Surface the single next-best product each customer is actually ready for.
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We serve
Credit unions
Members join for a relationship that puts their interests first. As you grow, that promise gets harder to keep by hand. We turn your member data into the personalized, proactive service that deepens loyalty. Growth strengthens the relationship instead of diluting it.
Member retention
Catch disengagement early and act while the relationship is still savable.
Next best product
Match members to products that serve them, so outreach feels like service, not a sales pitch.
Personalized journeys
Coordinate digital, branch and contact-center touches into one conversation.
Share of wallet growth
Deepen relationships without adding staff or losing the member-first ethos.
customer success story
Bravera Bank using IEP converted 10.6% previously dormant lending relationships into active deposit accounts.
We serve
Enterprise & large banks
At millions of accounts across regions and channels, a point of churn is millions in deposits and a generic campaign is a rounding error. You have the data and the volume; what’s hard is acting on the right signal for the right customer, in the moment, everywhere at once.
Personalization at scale
Individualized next-best-action across millions of customers and every channel.
Deposit defense
Real-time outflow detection and higher-yield offers before funds leave for a challenger.
Revenue and deposit-focused AI
Predict who’s ready to buy and who’s likely to leave, so you grow revenue and keep your deposits.
Enterprise integration
Pre-built connectors get you started fast, and we build custom integrations for anything else in your stack.