Looking for a CDP to elevate your customer experiences?
The MarTech space is brimming with customer data platforms (CDPs), each designed to help you turn rich data into even richer customer experiences.
But, as the saying goes, no two CDPs are created equal.
From suite solutions with only basic data integration capabilities to pure-play platforms with intelligent decision-making, different CDPs are suited to different objectives.
Tech analysts agree, which is why Forrester, Gartner, Real Story Group, and the CDP Institute (CDPI) have segmented the market according to various perspectives.
View the Types of CDP Infographic