NGDATA proudly announces to have been selected for the Efma-Capgemini Financial NewTech 2021 Watchlist.
What is the Efma-Capgemini Financial NewTech 2021 Watchlist?
Selected by a panel of experts from Capgemini and Efma, the Watchlist consists of 100 Financial NewTechs (startups or scaleups providing a B2B solution for financial institutions) across the globe that they believe will help reshape the financial services landscape in 2021.
The Financial NewTech Challenge 2021 aims to recognize the most innovative financial NewTechs and identify the most inspiring collaborative projects between NewTechs and financial institutions.
Why was NGDATA selected for the Financial NewTech Challenge 2021?
Customers in today’s digital era produce huge volumes of data as they interact with a brand’s various touchpoints. When used effectively, this can help brands better understand their customers and deliver usage and behavior-based content & experiences, allowing them to foster deeper and more meaningful customer relationships.
This can prove to be revolutionary, especially for insurance players in an increasingly competitive market, with as much as 69% of consumers willing to share their personal information (health, exercise, and driving data) in exchange for more personalized pricing, offers, and discounts from their insurers.
With a wide array of digital systems in the insurer’s portfolio, however, a lot of manual work is required to connect disparate systems together to get the “right” data about the customers, harness valuable insights about their individual wants and preferences, and subsequently orchestrate an exceptional & personalized end-to-end experience. Even though a growing number of insurance companies are starting to realize how getting a 360° view of their customers can benefit both their business and their customers, only a few have managed to effectively cultivate their customer data and successfully apply real-time insights in their customer communications.
With NGDATA’s Intelligent Engagement Platform (IEP), we have helped our clients in the insurance domain overcome these hurdles by leveraging customer insights and relevantly engaging with customers at scale through real-time decision-making and omnichannel orchestration, ultimately improving the overall customer experience.
For more information on our approach, take a look at our industry-specific solutions, or reach out to us for a chat with one of our experts.