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Thought Leadership

An NGDATA Guide: 4 Ways Personalized Video Enriches the Entire Customer Experience

Thanks to real-time marketing tools that deliver completely accurate customer data and insights, marketers are in a better position today than ever before to make an impact with their customers and prospects. You can now create personalized content and deliver it across channels to consumers in formats that may have seemed impossible to personalize at scale (at least not without substantial time, effort and cost) just a few short years ago.

Personalized video can be used to create, manage and optimize engagement across the entire customer lifecycle.

In this guide, we’ll discuss the value of personalized video in the marketer’s toolbox, and how you can use it to enhance the experience for each and every customer and prospect.